Friday 19 February 2010

what colour- part 2

its like media says "We only reflect what is happening on ground"
a close friend of mine had this experience:
He works in a US state where white americans make up the majority of population.

A caucasian white male ( man it sounds like some tv news ) colleague asked my friend
about the fair& lovely advertisement  that had come , god knows how he got the link of that in you tube.
i mean i would think as a american citizen sitting in US he wouldn't come across such dumb ads,
 www wat else to blame.
So he asked my friend what  its all about, my friend who found it funny and felt sympathetic  because the colleague didn't understand the whole concept of fair&lovely products and genuinely wanted to know why people would buy it or as he said he didn't want to give him one more reason to pull his legs.
So he just told him ,ah its nothing no body bothers abt that product.
Bad for my friend, this guy asks another indian who proudly announces " I, my wife and my kid (!!!!) use it"
and when he sent the message to another indian girl in he office, she replies back with " How do you think i became so fair"
:))  so guess i can't blame the people behind the concept of that advertisement ah..
however am highly biased with them, specially with recent trend in advertisments to use fear tactics.
There are advertisements of washing powders showcasing doctors claiming faded uniforms makes them feel inferior leading to bad grades etc., oh man there is one for height too.
if u get to see quite a few of such ads alone , its freaking Paranoid .

Referring to my previous article in outlook :



And one of many pathetic advertisements :
http://www.youtube.com/watch?v=ubbufbkbovY

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